Communications & Public Relations

We’re your media liaison, fostering relationships between you and the media.

HMS is an advocate for your community. That’s why we emphasize community partnerships and build relationships with key industry and local businesses. We align with the visitors’ bureau to enhance your guests’ experiences, and promote the hotel locally to secure business on-property.


Some of our points of focus include:

  • Understanding local media and utilizing different outlets for both PR opportunities and reputation and issues management
  • Seamless on-property integration with Hilton Corporate and Brand PR media relations
  • Shared media website through the Global Media Center showcasing digital assets



  • Our communications strategists deliver compelling editorial coverage
  • Deep relationships with top-tier media outlets range from travel and lifestyle reporters to bloggers and influencers in top 50 Designated Market Areas and across more than 200 secondary markets
  • We secure over 1,000 print, broadcast and digital placements annually
  • Media training for hotel executives and F&B teams

Issues Management

  • 24/7 crisis communications support to safeguard your hotel’s reputation
  • Field media inquiries and craft official responses
  • Serve as hotel spokesperson as needed
  • Provide post-crisis recovery support
How can we help?
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P.H. Hotel Company

“Partnering with this iconic industry leader is guaranteed to take your hotel to new heights on every level.”

Julie Grimes | Managing Partner
Felcor Lodging Trust

“Hilton brand and management services have not only aligned with but also embraced our asset management approach from day one. This partnership has led to a real time focus on hotel opportunities and performance, resulting in a very collaborative and proactive planning and execution process to improving the assets and increasing shareholder value for our portfolio.”

Troy A. Pentecost | EVP, COO
Granite Properties

“As a first time hotel owner (and Connie award winner!), we rely heavily on the people of Hilton to act as our partner and treat our hotel as if it were theirs. From the CEO, to all the VP’s and the general manager, to the entire staff at our hotel, all of whom we’ve come to know, we thank you for your ownership mentality and true partnership. We couldn’t succeed without you!”

Gregory (Greg) P. Fuller | President & COO
Lodging Capital Partners, LLC

“Quick to respond to our needs and concerns and a valued partner in our growth strategy.”

Ashford, Inc.

“They are outstanding partners and work very hard to maximize the performance of the hotels they manage for us.”

Oasis West Realty LLC

“More than a hotel operator, Hilton's a partner in our business.”

Thayer Lodging Group

“The most innovative force, consistently improving our hotels in gaining market share and improving profitability. The owner-centric approach sets them apart.”

“For us, Hilton Management Services is synonymous with partnership.”

Abdul Lakhani | Owner